Marketing Agency for Plastic Surgeons: What to Check Before You Hire One
The four pillars a marketing agency must have to work in plastic surgery, why generalist agencies fall short, and a seven-question checklist to run before you sign anything.
Social Media for Plastic Surgeons: How to Use It to Attract More Patients
Which platforms actually work for plastic surgery, what to publish so content builds trust instead of selling, and the three metrics that tell you whether social media is bringing you patients.
ChatGPT for Plastic Surgeons: How to Get AI to Recommend Your Clinic
Patients now ask AI who to trust with their surgery. These are the seven signals ChatGPT reads before it names a surgeon, and how to make sure yours are in place.
Google Ads for Plastic Surgeons: How to Run PPC Campaigns
How the Google auction actually works for aesthetic surgery, the policy traps that get accounts suspended, what a click really costs, and the nine optimizations we apply to every campaign.
Remarketing for Plastic Surgeons: How to Recover Patients Who Never Booked
Most people who ask about a procedure do not book on the first interaction. Here are the four types of remarketing that bring them back, and how to run them without raising your ad budget.
How Artificial Intelligence Is Transforming Marketing for Plastic Surgeons
AI is no longer the future of marketing for aesthetic clinics, it is the present. Here is what it automates, what it does not replace, and why adopting it early is the advantage.
clinikUP: The AI CRM for Aesthetic Clinics That Automates Your Bookings
The real bottleneck in most aesthetic clinics is not reach, it is lead management. This is how clinikUP answers, qualifies and books the patients you are already paying to attract.
Fundamentals of a Solid Online Marketing Strategy for Plastic Surgeons
The five foundations every plastic surgeon needs before spending a dollar on advertising: a defined audience, a website that converts, content, social media and paid traffic.
Marketing for Plastic Surgeons: How to Get More Patients Month After Month with Lead Generation
How to combine Google Ads and Meta Ads into one sequence, the five pieces you need in place before spending a dollar, and how to work out what to invest based on ROI.